SKIN & BODY

House of BŌ

Casa Blanca Eau de Parfum

House of BŌ Casa Blanca fragrance
The crystal white howlite is said to promote wisdom and patience. Both were required in my long pursuit of a fragrance that was as beautiful in composition as it was in conscience.

For years, I tried ‘clean’ perfumes. I wanted to love them, I really did. But one by one, they were either weird, uninspiring, or just not me.

I was on the verge of returning to my not-so-healthy signature when fate intervened. Wandering into Bluemercury one afternoon, I discovered House of BŌ.

From the start, the bottles are gorgeous, with hand-sculpted travertine marble caps, and the scents seemed heavenly. But perfume is experienced on skin, not on shelves. So I returned, day after day, spraying different House of BŌ scents: Casa Blanca, then Casa Maria, and on and on. The craziest thing happened. I liked them all, not only in the bottle but on my skin.

Founded by Bernardo Möller, House of BŌ is not merely a fragrance brand but an eco-luxury philosophy born of Mexican heritage and reverence for the natural world. Every detail is intentional, from cruelty-free, sustainably harvested raw ingredients to bottles crafted of recyclable glass and packaging sourced from FSC-certified paper. Even the caps, sculpted by local artisans, carry a story of origin and preservation.

Yes, they are an investment. Yes, they may not last as long as traditional synthetics. But the experience of wearing something pure that I truly adore is worth every spritz.

I purchased Casa Blanca, and the bottle is half empty. I officially threw out all of my toxic perfume. Good riddance.

House of BŌ has come out with a primer that is supposed to make the scent last longer. I will try it and report back.